Is this the end of supermodels? American Vogue seems to think so as they’ve shunned the tradition of featuring one world-class beauty on their front cover and opted for three instead. The fashion bible’s September issue includes a front cover fold-out of models of the moment, Joan Smalls, Cara Delevingne, Karlie Kloss, Arizona Muse, Edie Campbell, Imaan Hammam, Fei Fei Sun, Vanessa Axente, and Andreea Diaconu.
The models themselves are happily accepting the new rules, “I don’t think there are supermodels now,” admitted Edie Campbell in a behind-the-scenes video filmed by Vogue. ‘Insta Girls is the new generation… of us,’ added Karlie Kloss, who has more than one million followers on Instagram.
Although I’m reluctantly embracing the new front cover format, there is something a little too casual about having multiple models stealing the limelight. There was once a time when scoring the front cover of a Vogue issue, let alone a September issue, was a career highlight and one models strived for. And in turn, I looked forward to seeing who made the cut this season as much as the rest of the magazine itself. However, since the god awful Kimye cover, all rules and traditions seem to be out of the window and the days over Christy, Naomi, Eva, Claudia and Linda are long gone. #Longlivethesupers